About

Joe Ornato is the owner and principle trainer at The synerFlow Academy. His expertise is based on over 15 years of experience. These experiences include banking, mortgage brokering, financial coaching, consultant training, real estate investment & personal study. Joe is a certified KOLBE consultant , a Wizard Academy graduate, a Strategic Coach student & PlanPlus Online™ Admin Trained. Joe continues to study and improve himself and others with his thirst for practical education and training. Joe is also in the process of publishing his first book on money and debt.
Joe has personally mastered life-work balance. Working with organizations and small business owners gives Joe an outlet for his creative problem solving abilities, but to counterbalance that, you'll often catch him attending to his farm animals, vegetable garden, relaxing by the BBQ or even working his hobby business of painting! A balanced life is all about "doing" a variety of things that you love and hate.
"The main motivation for launching The synerFlow Academy was to package many years of entrepreneurial training, reading and mistakes that I made in the last 15 years and offer those lessons in a workShop setting.. The synerFlow Academy forces you to deal with your business challenges at hand and implement them right at the workshop. Effectively, every Academy graduate will have a new working business process that they can use the very next day to increase sales and make better experiences."
"I want to work with organizations and business owners who are good sales people already! They are busy in their respective fields, but have now reached a point where things are getting hectic, chaotic and stressful. I will teach them how to build a well organized business that supports everything he or she wants from their life! I love to inspire and teach, and The synerFlow Academy allows me to do just that" - Joe Ornato
Testimonials
"I initially started to work with Joe Ornato approximately 7 years ago. The reason I decided to work with Joe had a great deal to do with how I was floundering in the mortgage industry. I was making money but I seemed to lack focus or understanding on how to run my business effectively. I knew I wanted to stay in the industry but I also knew the way I was running my business had to change.
Joe helped me see my strengths and weaknesses. He helped me implement many ideas that moved me forward and made me much more productive. Paper work was never my strong suit but customer satisfaction was. When he showed me how to run my business in a proven productive way, it all fell into place.
The data base (CRM) program that he introduced me to left no stone unturned, there were no steps left out. Every client, lawyer, real estate agent and lender, was given the exact same process, this eliminated confusion, lost paperwork, or just unknown things that, in the past, would come up. There was no longer a question as to whether I did the whole process completely.
Joe was patient and understanding; he motivated me and encouraged me to believe that I could do this on my own. I owe my growing success to Joe, without him I would still be floating in a sea of paperwork unsure how to put it all together. My mortgage business has been growing successfully by 9-12% per year. You may say only 10%....in this industry, where the majority of people are losing business I feel I have gained a valuable edge. I owe this edge to Joe and all his has done for me." Mindy - The Mortgage Centre- Summerside Mortgages
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"Joe came to a staff meeting, engaged with team and led us into an interactive, entertaining brainstorming session which resulted in a Vision Statement for Back N Motion that captured what we had been trying to say ourselves but couldn't articulate. I would highly recommend Joe to any organization." Deb - Back n' Motion
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"We decided to secure Joe's coaching/consulting services because we saw first hand how the systematizing of his own business had enabled him to work on his business rather than in it. He was running a thriving business that afforded him the lifestyle that he valued. Joe wasn't working 24/7 and wasn't perpetually stressed, yet his small business was doing well due to the systems that he had implemented and the people that he had implementing the systems. Through conversation at the time, we also learned that the business structures were simply the tools to aid Joe in the pursuit of his greater values-driven vision.
Joe helped us to truly understand why we had pursued business ownership in the first place by helping us to discover and document our core values, our vision, mission, and guiding principles. These have not simply been relegated to a plaque on the wall, but they guide our decisions as we continuously develop our business.
In addition, Joe introduced us to process management software that has revolutionized our customer service. By digitizing our client care systems we created benchmarks that allow us to constantly measure our effectiveness through feedback before making incremental improvements to our approach.
Joe is adept at cutting through the crap to get to the core of both opportunities and challenges. His perception is stellar as he 'peels the onion' by asking questions. He is absolutely unafraid to burrow into your business and your day-to-day practices, only to provide you with feedback in the form of more piercing questions. Through his process Joe is able to draw succinct concepts and strategies from you as a business owner that would have remained dormant or undiscovered otherwise." -Jerry, reDesign Group

